And so it begins: Walk for Life 2014!

Walk2013

With six weeks to go until the event (Oct. 18), I’ve set up our Walk for Life team for this year — so it’s time to sign up and start raising some money to fight breast cancer in the Midlands!

We have a reputation to live up to, you know — our team came in 9th in total fund-raising last year, with a total of $3,651.44 raised.

The lion’s share of that was raised by MVPs Bryan Caskey and Doug Ross. Doug always makes a strong showing in fundraising, but Bryan topped the charts last year with an email appeal that is still talked about with awe over at Palmetto Health Foundation. It began, “Cancer: Are You For It or Against It?” and then worked the word “boobs” into the second graf.

How we’re going to top that this year I have no idea, but that’s what we’re going to do.

You’ll be hearing a lot from me about all this this year, as Palmetto Health Foundation has signed me up to be a brand ambassador for the event, or as they have dubbed it, a “Pinkador.” On account of my alleged social media prowess. So I intend to have a lot of fun with that, while at the same time flogging potential donors to boost our team’s contributions.

Watch for more in this space. And go ahead NOW and sign up for the bradwarthen.com team. And then get busy hauling in the moolah. If anyone hesitates, mention boobs. It worked for Bryan

Last year's actual walkers -- yours truly, Kathryn Fenner, Bryan Caskey, Doug Ross.

Last year’s actual walkers — yours truly, Kathryn Fenner, Bryan Caskey, Doug Ross.