My wife’s cousin posted this on Facebook moments ago, and it cracked me up.
Dig these hepcats delivering the message, “It’s not how long you make it, it’s how you make it long!” And no, I’m not trying to switch the subject back to pornography. They really said that. On TV. And yeah, in a way, it kind of was pornography.
Yes, boys and girls, before 1972, there were cigarette ads on TV. And while all TV advertising tended to be pretty insipid, almost nothing else exceeded cigarette ads on that score.
Can’t you just see Don Draper thinking this one up between naps on the couch in his office?
What’s a TV commercial, you ask? You know, those irritating things that come on when you watch a sporting event on TV. Otherwise, you’re unlikely to see them. At least, that’s the only time I see them, which means I don’t see them much. (I’ve watched a little of the Winter Olympics, but I can’t bring myself to stick with it past maybe one commercial break. Then it’s back to “Britannia” or “Detectorists” or old episodes of “The West Wing” on Netflix or Prime.)
Worse, back in the day they were often a whole minute long, even though this one is closer to the modern length. Thank merciful heaven.
I look back at this, and take heart: Yes, some things about our society and culture have gotten better in my lifetime…