Vincent Sheheen’s campaign is lashing back at the Republican Governor’s Association ads attacking him for supporting Medicaid expansion.
It is, as the Democrat says and The Washington Post has noted, bizarre for him to be attacked for that when the chairman of the RGA, Chris Christie, supports that part of the Affordable Care Act, too. As have other Republican governors.
Note the Democrats’ spoof of the RGA ad below.
But that’s not what is most remarkable about the original ad. What is most remarkable about it is just how unbelievably stupid it is. Rather than discuss the merits of Medicaid expansion and making whatever arguments it can come up with against the idea, the ad simply says “Obamacare” over and over and over and over.
Yes, we know that that one neologism sums up the entire national Republican strategy for 2014 (even more than it did in, let’s see, 2010 and 2012). Everything else — such as the crusade against spending that was once deemed so important that it was worth destroying the full faith and credit of the national government to fight — has been shoved aside for that.
But come on, people. Make an effort to form a coherent thought here.
Anyone trying to find a logical train of thought in this ad will likely get a headache instead. It opens, for instance, with “Well first, Sheheen supported much of Obamacare. But then, he refused to support the lawsuit to stop it.” The narrator’s voice drips with irony. But in what universe would there be a “but” joining those two thoughts? Why would anyone who supported much of a thing join in a lawsuit to stop it?
After that, anyone trying to think about the ad is sufficiently thrown off balance that he hardly has the attention span left to protest that the bit about “millions of families losing their health plans” has absolutely zero to do with what Sheheen favors, that it is in fact the opposite of what he favors, since he wants to expand coverage. And since when did Medicaid expansion cost jobs? I thought it was refusing to expand Medicaid that cost jobs. Wait a second…
But the ad is over. And all you’re left with is this echo of “Obamacare, Obamacare.”
Let’s give the people who made this ad some credit. Let’s assume they’re smart enough to know that the ad doesn’t make sense, that they’re just being stunningly cynical. But they certainly believe the rest of us are stupid enough to go along.
Now, finally… I said this ad was “remarkable” for its insult to our intelligence. But that was a poor choice of words. Most political ads are more or less this stupid.
Last night, I saw the last episode of the new season of “House of Cards.” This morning, I saw this ad. And I’m struck by how much stupider real-life national politics is than what is depicted on that show. Frank Underwood and his fellow plotters may be amoral, wicked, devious and manipulative. But at least they seem to be clever about it.
It’s hard to see any sign of anything remotely like cleverness or subtlety in the way politics is actually conducted in this country — particularly on the national level. Which is why it’s so offensive to see a state election such as this one nationalized. Again.